Development of a marketing plan on your behalf, setting out strategies and tactics in line with agreed objectives. We will work with you to ensure that your product is positioned appropriately in the marketplace in terms of branding & distribution.
Sales Collateral/Brochure distribution with industry partners
Facilitate requests from the travel industry, general public and media for sales and marketing collateral.
Initiate & further strengthen partnerships/relationships between partners & key decision makers within the Australian tourism market.
Trade Show Attendance
Attendance on your behalf to road, travel & trade shows.
Develop and implement specific and targeted sales strategies to increase sales revenue year on year. Source promotional opportunities Identify and develop niche/special interest markets including non-traditional channels.
Source & facilitate public relations/media opportunities leveraging existing press contacts.
Identify and develop niche/special interest markets including non-traditional channels.
Direct Marketing/ Social Media
Regular direct marketing communications to tour operators to strengthen brand awareness and drive product visibility. Leverage social media platforms to increase positioning and branding.
Regular product updates and training sessions to tour operatorsand joint sales visits to travel agencies.