RUTAS was founded by Rebeca Espinoza, a Marketing specialist, originally from Peru, with 15 years experience in Marketing, Communications, PR, Media & Sales.
Rebeca graduated from the University of Lima in Peru in 1999. While in university, she worked for Frecuencia Latina (TV channel) in Lima as a press reporter and TV presenter. She then had her first sales experience at Assist Card, a Latin American Travel Assistance card in where she developed longstanding relationships with travel agents in Lima. After getting married in Peru to an Australian, Rebeca travelled to England where she worked in Corporate Communications, PR and Marketing in multinational companies over 6 years. After having her first baby, she and her husband finally migrated to Sydney, Australia where they now live. Rebeca worked in the Commonwealth Bank of Australia as a Marketing Manager for almost 5 years but then realised that her passion was not banking, but tourism. She was always passionate in promoting her amazing continent and the unique destinations and properties that she has experienced in her travels. This is when she decided to create RUTAS and finally combine her 2 biggest passions in life; tourism and marketing.
Rebeca has travelled extensively through Latin America and speaks Spanish and English fluently as well as conversational Portuguese.